For Australian clinics and health practices

Patients ask AI before they book. What does it say about your practice?

Dental, cosmetic, eye and specialist patients research for weeks before choosing a provider. Much of that research now ends in an AI answer that names a few practices and skips the rest.

What the data says

Health is where AI answers show up most.

Dated, sourced figures. Some are global where Australian data doesn't exist yet; we label which.

  • 88%of healthcare searches on Google now show an AI Overview, the highest of any industry measured (Q1 2026).AI Overview prevalence by industry, SERPs, Apr 2026
  • 40–50%drop in traffic to health websites as AI Overviews answer questions directly (1,200 publishers, 2025).Index Exchange via PPC Land, Apr 2026
  • 45%of consumers now ask AI for local business recommendations (US, 1,002 adults, Mar 2026).BrightLocal, Mar 2026

Honest context: health advertising in Australia is regulated. We follow AHPRA's advertising guidelines: no patient testimonials, no misleading claims, no guaranteed outcomes. Our work focuses on accurate information, your Google Business Profile and directories, and helpful content AI can quote.

What AI looks at

AI looks for clear, trustworthy information.

For health questions, AI favours accurate, specific information from sources it trusts, and consistent details about your practice across the web.

  • Accurate practice details on Google, Healthdirect-style directories and booking sites
  • Clear pages on treatments, costs, practitioners and qualifications
  • Answers to the real questions patients ask before booking
  • Consistent name, address and services everywhere
  • Reviews handled within AHPRA rules

How we work

Measure first. Then fix what the data points to.

  1. Measure

    We ask the questions patients ask in your area ("best dental implants in Sydney", "what to look for in a cosmetic clinic"), several times each across the main AI tools.

  2. Map the sources

    We record every website AI cites when answering, so we know exactly where you need to appear.

  3. Fix and earn

    Accurate, AHPRA-compliant content, consistent listings and directory presence, and structured data that helps AI describe your practice correctly.

  4. Re-measure

    Monthly, with the raw answers and sample sizes. If it doesn't move, you'll see that too.

Start free

See what AI says about your practice today.

Five real questions, asked in ChatGPT, Perplexity and Gemini, in about a minute. A quick snapshot, not a promise.

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Sources: AI Overview prevalence by industry, SERPs, Apr 2026 · Index Exchange via PPC Land, Apr 2026 · BrightLocal, Mar 2026

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